Posts Tagged ‘content creation’

Here’s a presentation on outsourcing I did a while ago to a small group of private clients at a marketing workshop.

It’s packed full of great concepts and tips including:

* How outsource your content creation

* Which sites I use to find and keep great staff members

* How to decide what needs to be outsourced and outtasked

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This is part 3 of the series. Get Part 1 here and Part 2 here.

In the Product Launch Formula 2 launch (I don’t know if it was a marketing ploy or not) the website that Jeff had ready to go at launch was down! Thousands of people came to buy, and there was NOTHING available!

We’ll never know if it was deliberate or not. However, if it was legitimately valid tech issue, then if you don’t have a techie on hand and people are coming to your site ready to buy, you are literally losing thousands of dollars (in Jeff’s case millions potentially)!

You’ll also lose a bunch of customers.

So, if you find someone who’s good, using these contracting sites, pay them more than they expect when the job is done. That creates an instant loyalty.

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