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* some valuable marketing principles and marketing mindsets

* how to design marketing that sells

* the 7 marketing channels

* how to profit from a presence on the web

* how to fully potentialise your online presence

Extract:

Almost every business is able to profit from a presence on the web. If you haven’t taken the leap yet, this session is designed to trampoline you to a running start. If you are online and not yet fully aware of your presence, you’ll learn some valuable lessons. So pens out and start jotting down your action steps!

Enjoy.

Part 1 – Marketing Principles & Marketing Mindsets

Psychology:

* We’re irrational

* We act on emotion

* We hate confusion and risk

* We need value translated

* Match up the value of what you have with their irrational reasons